Algorithm & Blues

Ever since I picked up my first roll of film, it’s been a wild ride of dodging darkroom disasters and chasing that magic digital can’t quite touch. Sure, clean pixels might get you 95% there, but that last 5%? That’s the soul. Like vinyl versus a glitchy MP3. Then came the number spitting bots. For once I couldn’t tell my Kodak from a pixel-pushing imposter. It’s not perfect, still a bit wobbly, like a drunk selfie, but it’s close. Close enough to fool even my snobby film eyes. Watch out. The bluesy bot’s almost nailed it.

Year

2024

Role

Creative Direction

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